Tread Magazine Winter

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Life in the office can run you down. Surviving countless hours in front of computer screens, imprisoned by a maze of beige cubical walls, takes a special breed. Fortunately, we can occasionally retreat from this particular incarceration by turning to the printed magazine pages we’re so desperately addicted to. We’re passionate about magazines and enthusiastic about creating content for die-hard enthusiasts. Weird? Probably. But it'sthose pages—these pages, for that matter—that make what we do so thoroughly enjoyable. Even those bleakest of beige days are a forgotten thing of the past when first-bound issues land on your desk. Never more so than the premier issue of a new launch. After months in the making—the “silly idea” turned run sheet, the long design meetings, the failed assignments, the successful ones and, of course, harsh lessons learned again—we’re left with an unde


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